106.5 The Lake is committed to being a strong community partner.  Through Clear Channel Communities™, the community engagement brand of Clear Channel, 106.5 The Lake spotlights thousands of local and national non-profit organizations that are working to address critical issues and causes, primarily in four core areas:

The mission of Clear Channel Communities™ is to galvanize radio to educate and inspire local residents to make a difference within their own communities.  106.5 The Lake supports many large and small groups by: providing media inventory in the form of radio and digital PSAs; championing the missions of various non-profit groups; supporting local events like walk-a-thons, fundraising events, and supply drives; taking action in communities facing disasters; advocating for various national and local issues; engaging local officials and decision makers through Local Advisory Boards; and taking on countless initiatives throughout the year that affect cities across the country. 

Clear Channel Communities™ also aims to roll up the company’s local efforts into national campaigns on occasions where scale can help create additional impact. 

We believe that raising our voices locally will make for a better tomorrow.